By Sandra VanWyk-Fancher, Vice President of Operations
I can’t make up my mind. Some months, my favorite part of the project is the kickoff, which includes spending time at our client’s location to learn about who they are, their brand, their goals and their team. Together, we brainstorm and develop a roadmap for their online presence. What could be better than planning for this new life?
Well… in June, I’ve decided my favorite part of the project is the launch. We had three different hospitals- three totally unique sites-that support their own brands with their own goals all come together in their own unique way for a glorious birth into the E-Net world.
Don’t ask me which one is my favorite. They all are…just like my children.
Carle.org was my “first-born;” it was the first-born on our latest version of VitalSite 5 that is. Just like any first, there are new challenges and new excitements with every little step. Carle has our new Calendar of Events, which is the best online hospital calendar I’ve ever seen. Their content is well written and just plain beautiful. There’s a lot to offer on this site, but what excites me the most is the future plans and projects all ready in place.
St Luke’s Hospital, MyStLukesOnline.org, is my favorite for its use of photos that support their brand, their radiology videos, their My Hospital testimonials, their commitment to going green and a marketing and IT team that worked so well together I forgot they were in different departments.
Then of course, there’s my other favorite, a hospital in Kentucky who not only exceeded expectations with their ideas, creativity and teamwork, but remained committed to developing a top-notch site in the midst of significant, competing internal projects.
Just like my children, I strive to understand each one’s individuality and work with them to develop their own strengths. Unlike my children (who are 2 and 3), there are no time-outs, no meltdowns and no stinky attitudes. Working with our clients is what makes this job so easy.
Don’t ask me in August, which is my favorite, it’s kickoff season!
